AI Insights · Timothy · January 2025
Top Business Finance Apps on Android in Kenya, Q4 2024
Explore the performance trends of the top business finance and solutions apps in Kenya on the Android platform during Q4 2024, with data insights from Sensor Tower.
In the fourth quarter of 2024, the Kenyan market for business finance and solutions apps on Android showed varied performance across different applications. Here are the highlights from the top five apps:
Simple Invoice Manager experienced fluctuations in its weekly revenue, starting at about $175 and dipping to $107 before closing the quarter at $155. Downloads peaked at 380 in late November, while active users ranged from 512 to 600 during the quarter.
Invoice Maker by Invoice Home saw weekly revenue fluctuate around $67 to $83, with downloads peaking at 56 in late December. Active users showed a slight increase, peaking at 590 by the end of the quarter.
Accounting App - Zoho Books had a notable increase in revenue, reaching $100 in early December. Weekly downloads varied, with a high of 1.5K in late December, and active users consistently increased, reaching 4.3K by the end of December.
QuickBooks Online Accounting maintained a relatively stable revenue stream, peaking at $65 in early December. Downloads fluctuated between 92 and 199, while active users showed a slight decline, ending the quarter at 955.
Mileage Tracker by Everlance reported consistent revenue around $36 to $43, without any new downloads throughout the quarter.
These insights highlight the dynamic nature of the business app market in Kenya. For more detailed data and analysis, visit Sensor Tower.